"Plunge ..." is an event uniting Lithuanian artists of photography, members of camera clubs, professional photographers, photojournalists and artistic photography enthusiasts, publishers and the authors of photo albums. There are conferences during which the artists discuss the origins of photography, photographic aesthetics, archives of photos, they also organize practical activities and guided tours. Solo and collective exhibitions are also presented. The festival is visited by photographers not only from Lithuania, but also from other foreign countries.